Consumer segment Archives - Third Eyesight https://myechoproject.com/TES/tag/consumer-segment/ Sat, 13 Jun 2026 12:20:01 +0000 en-GB hourly 1 https://wordpress.org/?v=7.0.4 Shedding old baggage https://myechoproject.com/TES/shedding-old-baggage/ https://myechoproject.com/TES/shedding-old-baggage/#respond Fri, 12 Jun 2026 12:01:00 +0000 https://www.thirdeyesight.in/?p=7005 Christina Moniz, Financial Express/Brand Wagon 12 June 2026 Legacy luggage brand VIP Industries is shedding some of its old baggage. The company, which manufactures Skybags and Aristocrat along with its flagship VIP range, has gone beyond cringey makeovers solely to attract Gen Z, and has embarked on a transformation journey that leverages its legacy to […]

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]]> https://myechoproject.com/TES/shedding-old-baggage/feed/ 0 India’s new beauty brands zeroing in on micro problems, focus on hero products to stand out in crowded market https://myechoproject.com/TES/indias-new-beauty-brands-zeroing-in-on-micro-problems-focus-on-hero-products-to-stand-out-in-crowded-market/ https://myechoproject.com/TES/indias-new-beauty-brands-zeroing-in-on-micro-problems-focus-on-hero-products-to-stand-out-in-crowded-market/#respond Sun, 01 Mar 2026 10:38:00 +0000 https://www.thirdeyesight.in/?p=6944 Apoorva Mittal, Economic Times 1 March 2026 Resshmi Nair, 31, had grown used to the dotted red bumps on her arms. Her dermatologist diagnosed it as keratosis pilaris aka strawberry skin. It is a harmless skin condition that often affects legs and arms but Nair, a Mumbai-based marketing consultant, wanted it gone. She slathered lotions […]

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]]> https://myechoproject.com/TES/indias-new-beauty-brands-zeroing-in-on-micro-problems-focus-on-hero-products-to-stand-out-in-crowded-market/feed/ 0 Ikea India: Rewriting the Playbook https://myechoproject.com/TES/ikea-india-is-reworking-its-retail-strategy/ https://myechoproject.com/TES/ikea-india-is-reworking-its-retail-strategy/#respond Wed, 18 Feb 2026 12:58:00 +0000 https://www.thirdeyesight.in/?p=6949 Kartikay Kashyap, BrandWagon, Financial Express 18 February 2026 IKEA HAS BEEN around in India for about eight years, with another three years before that spent studying the market. It has developed a range that it deems “locally relevant-like the roti maker, the tava (pan), the belan (rolling pin), and the pressure cooker -which now constitute […]

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]]> https://myechoproject.com/TES/ikea-india-is-reworking-its-retail-strategy/feed/ 0 BT-PRICE Survey: How the Gen Z consumer is coming of age https://myechoproject.com/TES/bt-price-survey-how-the-gen-z-consumer-is-coming-of-age/ https://myechoproject.com/TES/bt-price-survey-how-the-gen-z-consumer-is-coming-of-age/#respond Sat, 31 Jan 2026 07:50:12 +0000 https://www.thirdeyesight.in/?p=6872 Surabhi Prasad, Business Today Print Edition: 01 Feb, 2026 The last two years—2024 and, more notably, 2025—saw a wave of protests by a new generation of students and young professionals looking for political change, better economic conditions and more climate awareness across countries, including Bangladesh, Nepal, Indonesia and the Maldives. But beyond these uprisings, Gen […]

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]]> https://myechoproject.com/TES/bt-price-survey-how-the-gen-z-consumer-is-coming-of-age/feed/ 0 High-value Products Online: Serious Revenue or Just a Digital Showcase? https://myechoproject.com/TES/high-value-products-online-serious-revenue-or-just-a-digital-showcase/ https://myechoproject.com/TES/high-value-products-online-serious-revenue-or-just-a-digital-showcase/#respond Tue, 04 Nov 2025 12:36:24 +0000 https://www.thirdeyesight.in/?p=6804 Yash Bhatia, IMPACT 4 November 2025 It started with groceries. Quick commerce started delivering milk, bread, and eggs in 10–15 minutes, which seemed revolutionary enough in 2022. Then came the iPhone 14 launch, and suddenly, quick commerce wasn’t just about convenience; it was about spectacle. Overnight, India’s app-based delivery ecosystem became the stage for a […]

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]]> https://myechoproject.com/TES/high-value-products-online-serious-revenue-or-just-a-digital-showcase/feed/ 0 India’s Retail Sector Witnesses Rising Demand for Private Labels https://myechoproject.com/TES/indias-retail-sector-witnesses-rising-demand-for-private-labels/ https://myechoproject.com/TES/indias-retail-sector-witnesses-rising-demand-for-private-labels/#respond Fri, 24 Oct 2025 12:52:22 +0000 https://www.thirdeyesight.in/?p=6780 Entrepreneur India Oct 23, 2025 Indian consumers are increasingly opting for private labels and in-house brands over established ones, and retailers are taking note. According to EY’s ‘Future Consumer Index 2025’, more than half of India’s consumers are now choosing in-house brands over legacy labels. The report highlights that 52 per cent of Indian consumers […]

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]]> https://myechoproject.com/TES/indias-retail-sector-witnesses-rising-demand-for-private-labels/feed/ 0 Swiggy Looks to Secure Workplace Meals with DeskEats & Corporate Rewards Launch https://myechoproject.com/TES/swiggy-looks-to-secure-workplace-meals-with-deskeats-corporate-rewards-launch/ https://myechoproject.com/TES/swiggy-looks-to-secure-workplace-meals-with-deskeats-corporate-rewards-launch/#respond Tue, 05 Aug 2025 14:27:00 +0000 https://www.thirdeyesight.in/?p=6799 Aakriti Bansal, Medianama August 5, 2025 MediaNama’s Take: Swiggy is shifting from individual convenience to workplace capture. With DeskEats and Corporate Rewards, the company is embedding itself directly into the workday. This move is not just about food delivery. It is about becoming part of employees’ daily routines. More repetition leads to more orders, stronger […]

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]]> https://myechoproject.com/TES/swiggy-looks-to-secure-workplace-meals-with-deskeats-corporate-rewards-launch/feed/ 0 What Zepto’s New Data Analytics Tool Signals For The Quick Commerce Industry https://myechoproject.com/TES/zepto-atom-new-data-analytics-tool/ https://myechoproject.com/TES/zepto-atom-new-data-analytics-tool/#respond Mon, 19 May 2025 10:59:00 +0000 https://www.thirdeyesight.in/?p=6677 Aakriti Bansal, Medianama May 19, 2025 Zepto has launched Zepto Atom, a paid analytics product for consumer brands. The tool offers live dashboards with minute-level updates, PIN-code level performance maps, and Zepto GPT, an in-house Natural Language Processing (NLP) assistant trained on internal data. While Blinkit and Swiggy Instamart have not announced comparable offerings, Zepto […]

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]]> https://myechoproject.com/TES/zepto-atom-new-data-analytics-tool/feed/ 0 Rise of pet parents sparks scramble for fundraising https://myechoproject.com/TES/rise-of-pet-parents-sparks-scramble-for-fundraising/ https://myechoproject.com/TES/rise-of-pet-parents-sparks-scramble-for-fundraising/#respond Mon, 05 May 2025 14:08:00 +0000 https://www.thirdeyesight.in/?p=6668 Mint, 5 May 2026 Priyamvada C., Sneha Shah Urban India’s pet parents are driving a wave of investor interest in the pet care space. A clutch of startups such as Heads Up For Tails, Supertails, and Vetic are now in fundraising talks amid rising demand for premium products and services While Supertails looks to raise […]

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]]> https://myechoproject.com/TES/rise-of-pet-parents-sparks-scramble-for-fundraising/feed/ 0 Finding the Right Fit – Reid & Taylor’s Comeback Play https://myechoproject.com/TES/finding-the-right-fit-reid-taylors-comeback-play/ https://myechoproject.com/TES/finding-the-right-fit-reid-taylors-comeback-play/#respond Fri, 07 Mar 2025 11:55:00 +0000 https://www.thirdeyesight.in/?p=6657 Shailja Tiwari, Financial Express March 7, 2025 This is what happens when you hit the gym after a long pause. On your first rebound day, the same weights seem heavier, the same set of squats tires you quicker. You might feel frustrated – nothing seems the way you left it. The same scenario faces brands […]

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