{"version":"1.0","provider_name":"Third Eyesight","provider_url":"https:\/\/myechoproject.com\/TES","author_name":"admin","author_url":"https:\/\/myechoproject.com\/TES\/author\/admin\/","title":"Why Reliance is Buying Old Brands - Third Eyesight","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"nObCFDlzwS\"><a href=\"https:\/\/myechoproject.com\/TES\/why-reliance-is-buying-old-brands\/\">Why Reliance is Buying Old Brands<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/myechoproject.com\/TES\/why-reliance-is-buying-old-brands\/embed\/#?secret=nObCFDlzwS\" width=\"600\" height=\"338\" title=\"&#8220;Why Reliance is Buying Old Brands&#8221; &#8212; Third Eyesight\" data-secret=\"nObCFDlzwS\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/myechoproject.com\/TES\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","thumbnail_url":"https:\/\/myechoproject.com\/TES\/wp-content\/uploads\/2026\/01\/Reliance-buying-old-brands-ET-Brand-Equity.png","thumbnail_width":1163,"thumbnail_height":782,"description":"Reliance is breathing new life into old Indian brands like Campa and BPL. The conglomerate is using nostalgia and competitive pricing to win over consumers. This strategy is already showing success in FMCG and is now being applied to electronics. Reliance aims to capture significant market share in both sectors, electronics. Reliance aims to capture significant market share in both sectors, with ambitious revenue targets set for the coming years."}