{"id":4602,"date":"2020-05-06T11:34:00","date_gmt":"2020-05-06T11:34:00","guid":{"rendered":"https:\/\/www.thirdeyesight.in\/?p=4602"},"modified":"2022-11-03T05:29:10","modified_gmt":"2022-11-03T05:29:10","slug":"dabur-looks-to-sharpen-its-herbal-edge-as-ayurvedic-products-get-a-push","status":"publish","type":"post","link":"https:\/\/myechoproject.com\/TES\/dabur-looks-to-sharpen-its-herbal-edge-as-ayurvedic-products-get-a-push\/","title":{"rendered":"Dabur looks to sharpen its herbal edge as ayurvedic products get a push"},"content":{"rendered":"\n

Written By Pavan Lall<\/a><\/p>\n\n\n

As ayurvedic formulations get a renewed push in the fight against Covid-19, can one of the oldest players in the segment step up its game?<\/p>\n\n

<\/div>\n\n

The company is extending Brand Dabur into two different categories, home-care and personal care with an emphasis on products that boost immunity<\/p>\n

Over the past few weeks the AYUSH ministry has stepped up its thrust towards ayurvedic cures and natural immunity boosters and a host of companies, large and small, have jumped in with special products or revamped age-old formulations that offer strength and vitality against a killer-virus. And Dabur, once the only major purveyor of branded ayurveda-based products in the country is doing the same, while it looks to regain its positioning leverage to keep the brand abreast of the times.<\/p><\/div><\/div>\n\n

Source: business-standard<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Written By Pavan Lall As ayurvedic formulations get a renewed push in the fight against Covid-19, can one of the oldest players in the segment step up its game? The company is extending Brand Dabur into two different categories, home-care and personal care with an emphasis on products that boost immunity Over the past few […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[3],"tags":[],"class_list":["post-4602","post","type-post","status-publish","format-standard","hentry","category-press-quotes"],"yoast_head":"\nDabur looks to sharpen its herbal edge as ayurvedic products get a push - Third Eyesight<\/title>\n<meta name=\"robots\" content=\"index,follow\" \/>\n<link rel=\"canonical\" href=\"https:\/\/myechoproject.com\/TES\/dabur-looks-to-sharpen-its-herbal-edge-as-ayurvedic-products-get-a-push\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dabur looks to sharpen its herbal edge as ayurvedic products get a push - Third Eyesight\" \/>\n<meta property=\"og:description\" content=\"Written By Pavan Lall As ayurvedic formulations get a renewed push in the fight against Covid-19, can one of the oldest players in the segment step up its game? 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