{"id":5466,"date":"2019-10-07T05:12:00","date_gmt":"2019-10-06T23:42:00","guid":{"rendered":"https:\/\/www.thirdeyesight.in\/?p=5466"},"modified":"2023-09-23T09:12:17","modified_gmt":"2023-09-23T03:42:17","slug":"why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants","status":"publish","type":"post","link":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/","title":{"rendered":"Why are homegrown tea companies foraying into quick-service restaurants?"},"content":{"rendered":"\n<p>Indian tea brands want a piece of this steaming hot business.<\/p>\n\n<p>Written By Devika Singh<\/p>\n\n<div class=\"row\"><div class=\"col-sm-6\">\n<img decoding=\"async\" data-src=\"https:\/\/www.thirdeyesight.in\/wp-content\/uploads\/2022\/11\/cats-380.webp\" class=\"img-fluid lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\">\n<p>The company now plans to expand to the North Indian cities of Gurugram, Chandigarh, Amritsar and Lucknow, among others.<\/p>\n<\/div>\n<div class=\"col-sm-6\">\n<p>Homegrown tea makers are foraying into quick-service restaurants (QSRs) to tap into the \u2018eating out\u2019 culture in India and grow the business. But competition is aplenty \u2014 global brands have a formidable presence in India\u2019s QSR scene, even as start-up brands such as Chai Point and Chaayos are gaining traction. According to a report by CARE Ratings, the total market size of QSRs in India is approximately Rs 25,900 crore. The overall restaurant and food service industry is expected to grow at a CAGR of 10.4% between 2018 and 2020.<\/p>\n\n<p>Indian tea brands want a piece of this steaming hot business. Society Tea, a brand predominantly present in Maharashtra, recently opened its first tea caf\u00e9 in Mumbai. Goodricke Group has tied up with the Tea Board of India to launch tea lounges in Mumbai and Kolkata on the latter\u2019s premises. Gujarat-based Wagh Bakri, which was among the first movers, plans to expand its tea lounge presence to 50 large and small format outlets, from the current 13, over the next four years.<\/p>\n<\/div><\/div>\n<p><b>What\u2019s brewing?<\/b><\/p>\n\n<p>When Wagh Bakri opened its first tea lounge in Ahmedabad in 2007, the company saw it only as another experiential marketing tool. \u201cInitially, it was a place where people could explore different kinds of tea. But, over the years, we saw a demand for these lounges,\u201d says Parag Desai, executive director, Wagh Bakri Tea Group. The company claims to receive a footfall of 300-400 people per day on an average in stores present in high-street locations.<\/p>\n\n<p>\u201cWe have deliberately stepped out of food courts to keep our offering premium,\u201d Desai adds. A Wagh Bakri tea lounge could entail an investment of Rs 50-75 lakh. The company now plans to expand to the North Indian cities of Gurugram, Chandigarh, Amritsar and Lucknow, among others.<\/p>\n\n<p>Society Tea, meanwhile, plans to open 10 more stores \u2014 mid-size stores around corporate offices \u2014 in Maharashtra. Pricing will be its key differentiator. \u201cWe are not pricing the product at Rs 300 like other players, but offering a full glass of chai at Rs 50,\u201d says Karan Shah, director, Society Tea.<\/p>\n\n<p>Goodricke Group has five operational tea lounges in the country, with plans to open one more, its second, in Darjeeling by the year end. The aim is to first foster brand awareness via its presence in locations of high tourist interest.<\/p>\n\n<p><b>Blending in<\/b><\/p>\n\n<p><b>Is a QSR foray really their cup of tea?<\/b><\/p>\n\n<p>According to Devangshu Dutta, chief executive, Third Eyesight, each player could be backed by a different motivation to enter this space. Some may want to use it purely as a marketing tool, while some others may look at it as an alternative source of revenue.<\/p>\n\n<p>QSRs can be an effective marketing tool especially for brands that have limited access to customers through retail. \u201cSuch stores help increase visibility and offer insights about their customers, their spending patterns, etc,\u201d says Pinakiranjan Mishra, partner and leader, consumer products and retail, EY India.<\/p>\n\n<p>However, expanding footprint in the market and eyeing revenue from the QSR chain could entail substantial investments for tea brands. \u201cIf tea companies look at QSRs as an additional business stream, then besides tea, there are food items and cold beverages to be served, which cannot be sourced just from the gardens,\u201d says Dutta.<\/p>\n\n<p>Furthermore, it will be an uphill task in the presence of biggies Starbucks, Caf\u00e9 Coffee Day and Costa Coffee, that are established names in the market, in addition to other upstarts like Chaayos, which has over 50 caf\u00e9s across Delhi-NCR, Mumbai and Chandigarh, and Chai Point which has 100 caf\u00e9s in eight cities.<\/p>\n\n<p>To get an edge, Harsha Razdan, partner and head \u2013 life sciences and consumer markets, KPMG India, says that new entrants would have to go beyond metros \u201cand should ensure competitive pricing as the market is price sensitive\u201d.<\/p>\n<p>Source: <a target=\"_blank\" rel=\"noopener\">financialexpress<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Indian tea brands want a piece of this steaming hot business. Written By Devika Singh The company now plans to expand to the North Indian cities of Gurugram, Chandigarh, Amritsar and Lucknow, among others. Homegrown tea makers are foraying into quick-service restaurants (QSRs) to tap into the \u2018eating out\u2019 culture in India and grow the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[27,215,631,60,37,3,43],"tags":[99,100,52,353,211,174,144,291,59,191,714,65,124,715],"class_list":["post-5466","post","type-post","status-publish","format-standard","hentry","category-branding","category-food-grocery","category-food-service-restaurants","category-india","category-marketing","category-press-quotes","category-retail","tag-brand","tag-brand-building","tag-branding","tag-business-strategy","tag-cafe","tag-consumer","tag-entry-strategy","tag-food-beverage","tag-india","tag-indian-market","tag-restaurants","tag-retail","tag-strategy","tag-tea"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why are homegrown tea companies foraying into quick-service restaurants? - Third Eyesight<\/title>\n<meta name=\"robots\" content=\"index,follow\" \/>\n<link rel=\"canonical\" href=\"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why are homegrown tea companies foraying into quick-service restaurants? - Third Eyesight\" \/>\n<meta property=\"og:description\" content=\"Indian tea brands want a piece of this steaming hot business. Written By Devika Singh The company now plans to expand to the North Indian cities of Gurugram, Chandigarh, Amritsar and Lucknow, among others. Homegrown tea makers are foraying into quick-service restaurants (QSRs) to tap into the \u2018eating out\u2019 culture in India and grow the [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/\" \/>\n<meta property=\"og:site_name\" content=\"Third Eyesight\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/thirdeyesight\" \/>\n<meta property=\"article:published_time\" content=\"2019-10-06T23:42:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-23T03:42:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.thirdeyesight.in\/wp-content\/uploads\/2022\/11\/cats-380.webp\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@thirdeyesight\" \/>\n<meta name=\"twitter:site\" content=\"@thirdeyesight\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/#\\\/schema\\\/person\\\/185f0e11ac1a68314697808a31fffddc\"},\"headline\":\"Why are homegrown tea companies foraying into quick-service restaurants?\",\"datePublished\":\"2019-10-06T23:42:00+00:00\",\"dateModified\":\"2023-09-23T03:42:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\\\/\"},\"wordCount\":670,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.thirdeyesight.in\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/cats-380.webp\",\"keywords\":[\"brand\",\"brand building\",\"Branding\",\"business strategy\",\"cafe\",\"Consumer\",\"entry strategy\",\"Food &amp; Beverage\",\"India\",\"Indian market\",\"restaurants\",\"Retail\",\"Strategy\",\"tea\"],\"articleSection\":[\"Branding\",\"Food &amp; Grocery\",\"Food Service \\\/ Restaurants\",\"India\",\"Marketing\",\"Press Quotes\",\"Retail\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/myechoproject.com\\\/TES\\\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\\\/\",\"url\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\\\/\",\"name\":\"Why are homegrown tea companies foraying into quick-service restaurants? - Third Eyesight\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.thirdeyesight.in\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/cats-380.webp\",\"datePublished\":\"2019-10-06T23:42:00+00:00\",\"dateModified\":\"2023-09-23T03:42:17+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/myechoproject.com\\\/TES\\\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.thirdeyesight.in\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/cats-380.webp\",\"contentUrl\":\"https:\\\/\\\/www.thirdeyesight.in\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/cats-380.webp\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Why are homegrown tea companies foraying into quick-service restaurants?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/#website\",\"url\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/\",\"name\":\"Third Eyesight\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/#organization\",\"name\":\"Third Eyesight\",\"url\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/1Third-Eyesight-Logo_small.jpg\",\"contentUrl\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/1Third-Eyesight-Logo_small.jpg\",\"width\":300,\"height\":168,\"caption\":\"Third Eyesight\"},\"image\":{\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/facebook.com\\\/thirdeyesight\",\"https:\\\/\\\/x.com\\\/thirdeyesight\",\"https:\\\/\\\/linkedin.com\\\/company\\\/third-eyesight\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/#\\\/schema\\\/person\\\/185f0e11ac1a68314697808a31fffddc\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e68934500e53f3662c63eedee4d0149b5ca37f966bf317abf79b7bfdf52d4136?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e68934500e53f3662c63eedee4d0149b5ca37f966bf317abf79b7bfdf52d4136?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e68934500e53f3662c63eedee4d0149b5ca37f966bf317abf79b7bfdf52d4136?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"http:\\\/\\\/thirdeyesite.in\"],\"url\":\"https:\\\/\\\/myechoproject.com\\\/TES\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Why are homegrown tea companies foraying into quick-service restaurants? - Third Eyesight","robots":{"index,follow":"index,follow"},"canonical":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/","og_locale":"en_GB","og_type":"article","og_title":"Why are homegrown tea companies foraying into quick-service restaurants? - Third Eyesight","og_description":"Indian tea brands want a piece of this steaming hot business. Written By Devika Singh The company now plans to expand to the North Indian cities of Gurugram, Chandigarh, Amritsar and Lucknow, among others. Homegrown tea makers are foraying into quick-service restaurants (QSRs) to tap into the \u2018eating out\u2019 culture in India and grow the [&hellip;]","og_url":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/","og_site_name":"Third Eyesight","article_publisher":"https:\/\/facebook.com\/thirdeyesight","article_published_time":"2019-10-06T23:42:00+00:00","article_modified_time":"2023-09-23T03:42:17+00:00","og_image":[{"url":"https:\/\/www.thirdeyesight.in\/wp-content\/uploads\/2022\/11\/cats-380.webp","type":"","width":"","height":""}],"author":"admin","twitter_card":"summary_large_image","twitter_creator":"@thirdeyesight","twitter_site":"@thirdeyesight","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/#article","isPartOf":{"@id":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/"},"author":{"name":"admin","@id":"https:\/\/myechoproject.com\/TES\/#\/schema\/person\/185f0e11ac1a68314697808a31fffddc"},"headline":"Why are homegrown tea companies foraying into quick-service restaurants?","datePublished":"2019-10-06T23:42:00+00:00","dateModified":"2023-09-23T03:42:17+00:00","mainEntityOfPage":{"@id":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/"},"wordCount":670,"commentCount":0,"publisher":{"@id":"https:\/\/myechoproject.com\/TES\/#organization"},"image":{"@id":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/#primaryimage"},"thumbnailUrl":"https:\/\/www.thirdeyesight.in\/wp-content\/uploads\/2022\/11\/cats-380.webp","keywords":["brand","brand building","Branding","business strategy","cafe","Consumer","entry strategy","Food &amp; Beverage","India","Indian market","restaurants","Retail","Strategy","tea"],"articleSection":["Branding","Food &amp; Grocery","Food Service \/ Restaurants","India","Marketing","Press Quotes","Retail"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/","url":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/","name":"Why are homegrown tea companies foraying into quick-service restaurants? - Third Eyesight","isPartOf":{"@id":"https:\/\/myechoproject.com\/TES\/#website"},"primaryImageOfPage":{"@id":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/#primaryimage"},"image":{"@id":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/#primaryimage"},"thumbnailUrl":"https:\/\/www.thirdeyesight.in\/wp-content\/uploads\/2022\/11\/cats-380.webp","datePublished":"2019-10-06T23:42:00+00:00","dateModified":"2023-09-23T03:42:17+00:00","breadcrumb":{"@id":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/#primaryimage","url":"https:\/\/www.thirdeyesight.in\/wp-content\/uploads\/2022\/11\/cats-380.webp","contentUrl":"https:\/\/www.thirdeyesight.in\/wp-content\/uploads\/2022\/11\/cats-380.webp"},{"@type":"BreadcrumbList","@id":"https:\/\/myechoproject.com\/TES\/why-are-homegrown-tea-companies-foraying-into-quick-service-restaurants\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/myechoproject.com\/TES\/"},{"@type":"ListItem","position":2,"name":"Why are homegrown tea companies foraying into quick-service restaurants?"}]},{"@type":"WebSite","@id":"https:\/\/myechoproject.com\/TES\/#website","url":"https:\/\/myechoproject.com\/TES\/","name":"Third Eyesight","description":"","publisher":{"@id":"https:\/\/myechoproject.com\/TES\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/myechoproject.com\/TES\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/myechoproject.com\/TES\/#organization","name":"Third Eyesight","url":"https:\/\/myechoproject.com\/TES\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/myechoproject.com\/TES\/#\/schema\/logo\/image\/","url":"https:\/\/myechoproject.com\/TES\/wp-content\/uploads\/2022\/11\/1Third-Eyesight-Logo_small.jpg","contentUrl":"https:\/\/myechoproject.com\/TES\/wp-content\/uploads\/2022\/11\/1Third-Eyesight-Logo_small.jpg","width":300,"height":168,"caption":"Third Eyesight"},"image":{"@id":"https:\/\/myechoproject.com\/TES\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/facebook.com\/thirdeyesight","https:\/\/x.com\/thirdeyesight","https:\/\/linkedin.com\/company\/third-eyesight"]},{"@type":"Person","@id":"https:\/\/myechoproject.com\/TES\/#\/schema\/person\/185f0e11ac1a68314697808a31fffddc","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/e68934500e53f3662c63eedee4d0149b5ca37f966bf317abf79b7bfdf52d4136?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e68934500e53f3662c63eedee4d0149b5ca37f966bf317abf79b7bfdf52d4136?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e68934500e53f3662c63eedee4d0149b5ca37f966bf317abf79b7bfdf52d4136?s=96&d=mm&r=g","caption":"admin"},"sameAs":["http:\/\/thirdeyesite.in"],"url":"https:\/\/myechoproject.com\/TES\/author\/admin\/"}]}},"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/myechoproject.com\/TES\/wp-json\/wp\/v2\/posts\/5466","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/myechoproject.com\/TES\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/myechoproject.com\/TES\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/myechoproject.com\/TES\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/myechoproject.com\/TES\/wp-json\/wp\/v2\/comments?post=5466"}],"version-history":[{"count":2,"href":"https:\/\/myechoproject.com\/TES\/wp-json\/wp\/v2\/posts\/5466\/revisions"}],"predecessor-version":[{"id":5470,"href":"https:\/\/myechoproject.com\/TES\/wp-json\/wp\/v2\/posts\/5466\/revisions\/5470"}],"wp:attachment":[{"href":"https:\/\/myechoproject.com\/TES\/wp-json\/wp\/v2\/media?parent=5466"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/myechoproject.com\/TES\/wp-json\/wp\/v2\/categories?post=5466"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/myechoproject.com\/TES\/wp-json\/wp\/v2\/tags?post=5466"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}