Shambhavi Anand, The Economic Times New Delhi, 11 May 2016 Snapdeal has barred sellers on its platform from giving more than 70% discount on the maximum retail price on most products from May 13, as the ecommerce firm aims to tackle the increasing return of merchandise from buyers. In a communication sent to sellers on May 9, the company said: "We have noticed deeply discounted products often do not meet expectations, leading to increased returns and customer dissatisfaction. To improve customer experience, you would not be able to list a new product or update the price of a listed product…

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Richa Maheshwari, The Economic Times Bengaluru, 8 May 2016 Ecommerce platform Snapdeal has integrated UrbanClap inventory in its Android mobile application to launch a personal services category, which will help consumers book services ranging from beauty services at home to wedding photographers. Anand Chandrasekaran, chief product officer at Snapdeal, tweeted on Sunday: "Urbanclap 80+ services live on Snapdeal android app, joining Zomato, redBus, Cleartrip and Freecharge." In March, Snapdeal had launched a pilot programme under which it tied up with Redbus, Zomato and Cleartrip, allowing customers to book bus tickets, flight tickets, hotel tickets and food directly on the application.…

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Third Eyesight's CEO, Devangshu Dutta recently participated in a discussion about the phenomenal growth of the Patanjali brand, from yoga lessons to a food and FMCG conglomerate taking well-established multinational and Indian competitors head-on. In a conversation with Zee Business anchor, P. Karunya Rao and FCB-Ulka's chairman Rohit Ohri, Devangshu shared his thoughts on the factors playing to Patanjali's advantage. Excerpts from the conversation were telecast on Brandstand on Zee Business:

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Rashmi Pratap, The Hindu Businessline Mumbai, 6 May 2016 When the 119-year-old Godrej group decided to go for an image makeover eight years ago, it roped in international advisory Interbrand for a valuation of its brand. The idea was to not just gauge the financial prowess of brand Godrej (valued at $3 billion by Interbrand in 2010) but also facilitate strategic decisions such as rejigging product portfolios and connecting more deeply with consumers. The valuation exercise and its diagnostics were a means to help grow the brand value.On the other hand, for industrialist Vijay Mallya, the valuation of ₹4,100 crore…

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Viveat Susan Pinto, Business Standard Mumbai, 5 May 2016 Fabfurnish.com, the online furniture retailer acquired by Kishore-Biyani-led Future Group, was relaunched on Thursday with a fresh campaign and a slew of deals. It marks a new chapter in the evolution of the group, which is best known for kicking off the modern retail revolution in India a decade ago.However, when Biyani, 54, laid his hands on the Rocket-Internet-promoted company last month, it did come as a surprise. The Marwari businessman has been a fierce critic of the e-commerce business model in India, saying it is designed to lure consumers with discounts…

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